The Merchant of Venice launches Queen of the Night, a perfume dedicated to the Goddess of the Night and the link between Venice and ancient Egypt, to be tried, for an exclusive experiential olfactory journey, in one of its boutiques in Venice and Verona, the latest opening of the luxury brand.
In the year of the tenth anniversary since its foundation, The Merchant of Venice unveils the most precious fragrance created so far by the perfume house and dedicated to the warrior queen Amanishaketo, who ruled Nubia between 10 BC. and 1 BC., and to her extraordinary treasure.
In fact, in 1834 Giuseppe Ferlini discovered, inside a pyramid in Mereo in Sudan, a wonderful collection of jewels that belonged to the Queen, among which stands out a band bracelet that represents the goddess Nut, the Mother-Night, the one who regulates and ensures the order of the world’s creation, and which served as the inspiration for Queen of the Night.
Queen of the Night, an eau de parfum concentrèe inspired by the Egyptian art of perfumes, is our most precious line due to the quality of its raw materials and the technology used.
(Marco Vidal, CEO The Merchant of Venice)
A narrative that is intertwined with the mission of The Merchant of Venice, a brand founded in 2013 by Marco Vidal, an entrepreneur with over 120 years of history behind him from the first family soap factory founded in 1900, with the dream of promoting the Venetian art of perfumery of which the lagoon city became the capital in the 11th century thanks to its trade with the East.
A vision that has also materialized in numerous cultural patronage projects such as the creation of the Perfume Museum in Palazzo Mocenigo and the opening of a shop and a bookshop in Venice dedicated to safeguarding the ancient arts of the Serenissima.
Ethical values, those of The Merchant of Venice, which also translate into a strong commitment to the environment through a sustainable production chain. Many of the raw materials in Queen of the Night are, in fact, signed ORPUR® by Givaudan, the best quality of natural ingredients in the world.
Queen of the Night reinterprets Kyphi, the traditional Egyptian perfume, in a contemporary key, opening with the spicy saffron embraced with the delicate floral notes of the blue lotus flower and the warm and inviting essence of cinnamon, and then evolving with the heart notes of amber, Kyphi and incense and the final touches of sandalwood, tonka bean and myrrh.
The beautiful bottle is inspired by the blue color of the skin of the goddess Nut from the famous fresco found in the tomb of Sethi I, discovered by the Venetian Giovanni Battista Belzoni, symbol of life and rebirth, combined with gold, the color of the gods, and red. Jewel within a jewel, the pendant (detachable and reusable) that decorates it recalls the effigy of the goddess of the Amanishaketo treasure bracelet and is hand finished and painted by a Venetian craftsman.
A perfume so precious that it can only be the protagonist of an equally fascinating ritual. All The Merchant of Venice creations can, in fact, be tried with the Perfume Decanter ® in Murano Glass, an exclusive olfactory support of the brand designed to best savor its fragrances. An experience offered in all The Merchant of Venice stores, such as the flagship one in Campo San Fantin and Spezieria all’Ercole d’Oro in Venice, and, the latest addition, the Concept Store in Verona.
Located in the central Corso Sant’Anastasia, the boutique has a refined interior characterized by walnut wood, gold finishings, fabric wallpapers that recalls the textures of Palazzo Mocenigo and, on the walls, the map of the journeys of the mude, the ancient trade routes between East and West.
Here, in the elegant lounge of the shop, you can try on all the collections of The Merchant of Venice, take part in the creation of a personalized perfume thanks to the Museum Collection and the Perfumer Kit, or purchase other gift ideas created by the artisans who are partners of the brands such as the NasonMoretti lanterns or the Relight Venice candles.
The treasure of the warrior queen Amanishaketo is today preserved in the Egyptian State Museum in Munich and in the Egyptian Museum in Berlin where the bracelet that served as inspiration for Queen of the Night is located.
The Merchant of Venice
Corso Sant’Anastasia 10b
Tel. +39 045 590356